Table of Content

25 March 2022, Volume 0 Issue 2

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Study and Implementation of the Spirit of the Sixth Plenary Session of the 19th Central Committee of CPC

The Threefold Logic of the Revolutionary Culture Generation of the Communist Party of China

CAO Kai-hua

2022, 0(2):  3-9. 

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The revolutionary culture is an excellent culture with red genes and Chinese characteristics created by the Communist Party of China in the historical course of the past century. The formation of the revolutionary culture has a certain logic; Marxist revolutionary theory, Leninist revolutionary theory, and Mao Zedong Thought constitute the theoretical logic of the formation of the revolutionary culture. The birth of the Communist Party of China, the development and growth of the proletariat, and the Chinese revolutionary struggle are the practical body of the formation of the revolutionary culture, the class foundation and the practice approach, highlighting the practical logic of the generation of the revolutionary culture. Not forgetting the original mission, being brave in self-revolution, and establishing cultural self-confidence are the value background, value reconstruction and value goal of the revolutionary culture generation, reflecting the value logic of the generation of the revolutionary culture. To explore and analyze the generation logic of the revolutionary culture from the three dimensions of theoretical logic, practical logic and value logic will help to correctly grasp and understand the connotation and essence of the revolutionary culture, so as to further inherit and carry forward the revolutionary culture in the new era and give full play to its unique theoretical value and practical significance.

Economy & Management

Research on the Double Criteria of Product Recall in Global Markets: From the Perspective of Biased Perception of Fairness

WANG Xin-gang, LI Zu-lan

2022, 0(2):  12-16. 

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Focusing on the different product recall patterns in the global markets, this paper conducts an analysis of the double criteria of product recall, i.e., the equal treatment and the differential treatment, in global markets from the perspective of biased perception of fairness. Through the two experiments and a contrastive analysis between the samples from China and America, the findings show that, compared with the consumers in the reference country, the consumers in the country involved have a rather bigger positive difference in their perception of fairness, perceived decision-making rationality and brand evaluation generated from the two recall patterns of the equal treatment and the differential treatment. Compared with American consumers in the context of western culture, Chinese consumers in the context of oriental culture have a much bigger positive difference in their perception of fairness, perceived decision-making rationality and brand evaluation generated from the two product recall patterns of the equal treatment and the differential treatment. This research conclusion can not only be conductive to perfecting the relative theory for the product recall coping strategy in the global markets, but also provide important reference and guidance for the product recall in the global markets.

How Does Brand Attachment of Live Streaming Hosts Enhance Their Online Sales? A Mechanism Study Based on Multiple Paths

XIONG Qi-ying, XIONG Li

2022, 0(2):  28-39. 

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With the trend of the decline of the traditional off-line sales and the growth of the new type of webcast sales, the channel center position of the live streaming hosts has become more and more prominent in the transaction. Although researchers have carried out some discussions on the business model and consumption behavior of live stream sales, there are few studies from the perspective of live streaming hosts on the network, especially the possible impact of the relationship between the hosts and the brands is neglected. Based on the work demand-resource model, this paper discusses whether and how brand attachment of live streaming hosts can affect their behavior and sales performance. This study proposes three hypothetical paths, i.e., sales work involvement, sales fun and organizational commitments, and conducts a questionnaire survey on 165 live streaming hosts on such online social platforms as Taobao live broadcast. By making use of the AMOS software for analysis, it is found that the brand attachment of the marketing anchors can affect sales performance and behavior performance by improving sales work efforts and sales fun respectively, while the organizational commitment path fails to pass the verification. In addition, the behavior performance of the hosts has a positive impact on their sales performance. This study not only makes a certain contribution to the research of brand attachment, but also provides theoretical guidance for the live streaming hosts to improve their sales performance.

Between Government and Markets: the Intermediary Organizations of Teacher Education Governance--On the Intermediary Organizations in the Transition Period of Teacher Education in the United States since 1980’s

JIANG Xi-feng

2022, 0(2):  40-48. 

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Teacher education is a cause with public beneficial, professional and marketable characteristics; the coordination and balance of these characteristics cannot be guaranteed only by depending on government and markets. During the transition period of teacher education since 1980’s in the United States, because of the limited and improper role of the government and the excessive and blind role of markets, there are many problems appeared in teacher education. In order to coordinate the relationship between government and markets, balance the multiple characteristics of teacher education, and optimize the teacher education governance, some intermediary organizations in the United States have been more and more involved in the domain of teacher education and are playing their roles at different degrees in the professional management, policy buffering, and research consultation. Although the development of the intermediary organizations of American teacher education has its institutional and cultural background different from those of China, the development of these teacher education intermediary organizations and the roles they are playing have some common characteristics, perhaps we can gain some enlightenments from the historic experiences and lessons of the intermediary organizations in the United States.

Insurance and Security

Long-Term Care Demand Projection and Financial Guarantee in China

WEN Tai-lin

2022, 0(2):  49-58. 

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With the aging of the population, the need for long-term care has been on the rise. The assessment and prediction of long-term care demand is the premise and basis for making long-term care policies. Based on the data of CHARLS（2018）, this paper adopts the macro simulation method to study the health status of the elderly and predict the changing trend of China’s long-term care demand from 2020 to 2035. The findings show that the number of disabled elderly people will increase to 43.34 million by 2035, the cost of long-term care services will increase to 2,144.6 billion yuan, accounting for 1.07% of GDP and 5.93% of the fiscal revenue. The simulation of long-term care security based on the ILO financing model shows that the long-term care insurance model can share the responsibilities among individuals, enterprises and governments, so as to achieve the goal of ensuring the basics, full coverage and sustainability of the long-term care security. Under the long-term care assistance mode, the financial burden is lighter and the protection coverage is smaller, but it can play a role in helping those most in need with the multi-level long-term care security system.

Medical Insurance and Targeted Poverty Alleviation: From the Perspective of Poverty Vulnerability

CHEN Ying, ZHAO Gui-qin

2022, 0(2):  59-73. 

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Based on the data of China Family Panel Studies (CFPS) from 2014 to 2018, this paper explores the impact of the rate of family members joining the medical insurance on the vulnerability to poverty. Then it further analyzes the impact of the rate of family members joining the insurance on the poverty vulnerability of the families with different income levels. The results show that improving the rate of coverage can effectively reduce household vulnerability to poverty. However, this kind of effect has obvious differences among the households with different incomes; it is most significant among the low-income households, followed by middle and high-income households. When being suffered from catastrophic medical risks, improving the rate of coverage of the family members can significantly reduce the household vulnerability to poverty, but this effect on the households with middle and high-income is a little bit stronger than that on the households with low-income. As for the vulnerability to poverty calculated on the basis of different absolute poverty standards and relative poverty standards, this conclusion is still robust. Moreover, to improve the health conditions of family members is an important intermediary channel to reduce the vulnerability to poverty with the medical insurance.

Agricultural Researches

From Poverty Alleviation to Rural Revitalization: the Participation Process, Characteristics and Trends of Private Enterprises

YANG Ming, XIANG De-ping

2022, 0(2):  74-83. 

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Private enterprises are an important subject of poverty governance and have played an important role in poverty alleviation. Since the founding of New China, the participation of private enterprises in rural poverty governance has gone through a development stage from exploration to deep involvement, from small-scale intervention to overall and comprehensive participation. During the period of poverty alleviation, the poverty alleviation by private enterprises presents such characteristics as the precision of poverty alleviation concepts, the integration of poverty alleviation strategies, the diversity of poverty alleviation methods, the innovation of poverty alleviation means, and the comprehensiveness of poverty alleviation goals. Facing the era of rural revitalization, private enterprises should actively participate in the rural revitalization strategy, pay attention to the coordination of interests, integrate social resources, attach importance to capacity building, and assume social responsibilities.

The Revitalization of Governance-Oriented Industries: A Study of the Path of Rural Industry Revitalization in Mountainous Areas Based on the Investigation of Industrial Revitalization in the Village B in Western Hubei

YANG Kun, ZHANG Hui-fen, DENG Da-cai

2022, 0(2):  84-94. 

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Rural revitalization is the only way to achieve common prosperity, and industrial revitalization is the core of realizing rural revitalization. The governance-oriented industrial revitalization is an effective exploration to promote industrial revitalization through improving rural governance. Based on a follow-up survey of the industrial revitalization of Village B in western Hubei, it is found that Village B injected scarce resources such as capital, talents and technology into the development of the village industry by reshaping the village governance system, and it effectively guaranteed the sustainable development of the industry through governance in the process. To improve the governance can achieve the structure optimization of the village industry, the integration of the industrial chain and the cyclic development of the industrial economy. The governance-oriented industrial revitalization activates rural internal development resources with basic governance shaping, drives the external development factors with governance, and institutionalizes governance guarantee to achieve internal and external cohesion development driven by governance. Therefore, the governance-based industrial development model based on the basic, dynamic and guaranteed types is an effective way to lead industrial development and revitalization. With the continuous deepening of industrial development, the revitalization of the governance-oriented industries will also promote the coordinated promotion of village governance and industrial development, which is an important exploration to achieve sustainable rural revitalization.

How Is It Effective for Farmers to Adopt Fertilizer Reduction and Efficiency Enhancement Technology: From the Perspective of Configuration Analysis

YUAN Tian-tian, WANG Jun-qin, ZHAO Bang-hong

2022, 0(2):  95-106. 

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Farmers adopting fertilizer reduction and efficiency enhancement technology is an important way to effectively curb agricultural non-point source pollution and accelerate the comprehensive green transformation of agriculture. Based on the data of in-depth interviews with 438 small farmers, this paper employs the method of Fuzzy Set Qualitative Comparative Analysis (fsQCA) to construct a psychological perception (farmers’ cognition and participation willingness) - external context (organizational connection and government regulation) - behavior effect model,in order to reveal the conditional configuration and multiple paths of psychological perception and external contextual factors affecting small farmers’ adoption of that technology. The results show that a single behavior-decision factor is not a necessary condition to drive farmers to effectively adopt that technology, while the interaction of multiple decision-making factors form three conditional configurations can improve farmers’ behavior effect, which can be summarized as the participation willingness-oriented mode, the internal and external joint restraint mode, and the external situation-oriented mode.

Literature,History and Philosophy

The Causal Mechanism, Institutional Performance and Effectiveness Boundary of Intra-Party Regulations on Rural Governance

HUA Yong

2022, 0(2):  107-115. 

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Intra-Party regulations are an important guarantee for promoting the modernization of the national governance system and governance capacity, they are acting on national governance in a direct or indirect way, including the rural governance as an important part of national governance. The role of intra-Party regulations playing in rural governance stems from the Party’s own governance function and the spillover of the effectiveness of intra-Party regulations. The specific manifestations of the role of intra-Party regulations in rural governance are institutional empowerment, organizational embeddedness, and demonstrative guidance. The institutional empowerment clarifies the dominant position of Party organizations leading the grassroots governance; the organizational embeddedness ensures the full coverage of grassroots Party organizations on the one hand, and on the other hand implements the leadership of grassroots Party organizations over the grassroots political institutions and social organizations; the focus of demonstrative guidance lies in giving full play to the grassroots Party organizations as a fighting fortress and to the Party members as pioneers and examples. Rural governance is a governance system with multiple norms coexisting and co-governing. The intra-Party regulations must properly handle the relationship with national laws and village regulations, and play a role within the scope of their own adjustment and regulation.

Law & Economy

The Implementation and Strengthening Path of Soft Laws for ESG Information Disclosure of Listed Companies

MO Zhi

2022, 0(2):  116-129. 

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There are many soft laws that can guide and regulate the ESG information disclosure of listed companies. It is formulated and implemented by non-state entities like industry associations, international organizations and rating agencies, which can solve the problems of abstraction, lagging behind and rigidity of hard laws in ESG disclosure, play the role of supplement and transformation, and respond to practical needs. The ESG soft law does not rely on the national force for protection, but realizes its normative force through the financing-affecting reputation mechanism, the market pricing implemented by internal rules, the external effect of signal transmission, and the reverse support of hard law. Therefore, the improvement of the soft law governance of China’s ESG disclosure can be explored from the perspective of the joint efforts of multiple parties in the market. In detail, the exchanges should enhance their authority and promote regulatory competition; the key state-owned enterprises should take the lead in promoting the network effect for which the soft law is applicable; the soft law should harden itself by supporting the hard law and refining the consequences; the institutional and individual investors and information intermediaries should improve the participation of ESG, so as to strengthen the normative effect of the soft law disclosure.

Discussion on the Reform of the Compound Public Power Model for Executing Property Disposal: From the Perspective of Innovating the Operation Mechanism of Execution Power

XIONG Jin-guang, GAO Jie

2022, 0(2):  130-139. 

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At present, the disposal of enforcement property adopts the“single public power model”that is exercised by the court in a concentrated way. The high concentration of power and the shortage of enforcement power form a prominent contradiction, which brings about a prolonged period of creditor’s rights realization, increased burden on debtors, increased risks of the enforcement team, and many other negative externalities. Through the comparative analysis of the construction theory of executive power and the mode of property disposal of execution outside the territory, it can be found that the“composite public power model”is more aligned with China’s national system, power structure and judicial tradition than the“single public power model”and the“society as public power supplementary model”in terms of power legitimacy, power compatibility, power connection, and power supervision. To improve the quality and efficiency of property disposal in enforcement, the reform and innovation of the mode of property disposal in enforcement should be gradually promoted from such aspects as empowerment of disposal rights, scientific distribution of disposal rights, strengthening of procedures and supervision of power operation, etc.

The Differentiation between the Court System Reform and Prosecutorial System Reform: Connotation, Reason and Route

WU Wei-jun

2022, 0(2):  140-148. 

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The differentiation between the court system reform and the prosecutorial system reform means that the specific design of the judicial system reform by the court system should be distinct from that by the prosecutorial system. This is a proposition of the rule of law with Chinese characteristics, having a cooperative relation of symbiosis and mutual supplement with the reform homogenization. The different positioning of the court and the procuratorate in China’s Constitution is the basis for the differentiation of the reform of these two systems, while the differentiated reform is the inevitable choice for the judicial system to become more refined. Also it is the objective needed to solve the existing problems in the reform. Therefore, the differentiated reform strategy should properly handle the relationship between differentiation and homogenization. The reform measures should be formulated according to the different focuses on judicial fairness by the court and by the procuratorate. Special attention should be paid to the particularity of the procuratorial system reform in the reform. The judicial rules should also be followed and the reform should be promoted on the basis of accurate defining of the judicial logic and administrative logic.