Abstract: Rural revitalization is the only way to achieve common prosperity, and industrial revitalization is the core of realizing rural revitalization. The governance-oriented industrial revitalization is an effective exploration to promote industrial revitalization through improving rural governance. Based on a follow-up survey of the industrial revitalization of Village B in western Hubei, it is found that Village B injected scarce resources such as capital, talents and technology into the development of the village industry by reshaping the village governance system, and it effectively guaranteed the sustainable development of the industry through governance in the process. To improve the governance can achieve the structure optimization of the village industry, the integration of the industrial chain and the cyclic development of the industrial economy. The governance-oriented industrial revitalization activates rural internal development resources with basic governance shaping, drives the external development factors with governance, and institutionalizes governance guarantee to achieve internal and external cohesion development driven by governance. Therefore, the governance-based industrial development model based on the basic, dynamic and guaranteed types is an effective way to lead industrial development and revitalization. With the continuous deepening of industrial development, the revitalization of the governance-oriented industries will also promote the coordinated promotion of village governance and industrial development, which is an important exploration to achieve sustainable rural revitalization.

Key words: basic governance, dynamic governance, guaranteed governance, governance-oriented industry revitalization, rural revitalization.