Abstract: The report of the Nineteenth National Congress of the Communist Party of China clearly stated that we should focus on constructing an economic system with effective market mechanisms, vibrant micro-subjects, and moderate macroeconomic control, so as to continuously enhance China’s capability of economic innovation and competitiveness. When General Secretary Xi Jinping inspected Jiangxi province, he gave the instruction that he hopes Jiangxi province could actively adapt to the new normal of economic development, so as to gain its driving force from the reform and opening up, obtain its vigor from innovation and entrepreneurship, and win its competitiveness from its features and advantages. However, for the moment, we are faced with the following problems. What is the overall level of competitiveness of the tourism industry in different regions and cities in Jiangxi Province? Is there any inadequate or uncoordinated phenomenon existing in the process of development of Jiangxi tourism industry? Which factors have constituted the obstacles to the development of the modern tourism industry system? In addition, the tourism industry is a complex industry that integrates the characteristics of relevance, systematicness and coordination; so how to optimize the coupling collaborative relationships among the comprehensive competitiveness systems of the tourism industry and seek the maximized promotion of the comprehensive tourism competitiveness under the current level? To solve the above problems is precisely the urgent need at present in order to further promote the leading role of the tourism economy and accelerate the transformation of industrial modernization.

Key words: the Nineteenth Congress of CPC; tourism industry; competitiveness; coupling coordination