Abstract: There are various influencing factors in the cultivation of new-type professional farmers, and the key to forging a troop of high-quality modern agricultural production operators lies in the targeted accurate cultivation of the new-type professional farmers. With the first-hand survey data of 1512 farmers from 63 towns 21 counties (cities or districts) and 7 provinces in China, this paper adopts the Logit binary regression model to conduct an empirical analysis of the effects of 30 indicators in five categories on the cultivation of new-type professional farmers. The findings show that 18 factors such as “Whether farmers often study agricultural technology and management knowledge on their own” have significant influence on the cultivation of new professional farmers under the new normal. Therefore, we should, on the basis of giving full respect to the professional wishes of the farmers, give priority to the selection of the persons with higher level of education, especially graduates from agricultural colleges, provide them with development platform and with supporting policies, so as to ultimately cultivate high-quality new-type professional farmers. In addition, we should allow them to gain higher career benefits in order to let them take root in rural development.

Key words: new professional farmers; cultivation of professional farmers; influence factors