当代财经 ›› 2025, Vol. 0 ›› Issue (1): 97-110.

• 企业管理 • 上一篇    下一篇

本土民营企业如何持续突围——基于金蝶的案例研究

李敏, 周洁   

  1. 江西财经大学 工商管理学院,江西 南昌 330013
  • 收稿日期:2024-01-02 修回日期:2024-04-20 出版日期:2025-01-15 发布日期:2025-02-12
  • 通讯作者: 周洁,江西财经大学博士研究生,主要从事中小企业创新与战略管理研究,联系方式1049449018@qq.com。
  • 作者简介:李敏,江西财经大学教授,管理学博士,主要从事战略与人力资源管理研究。
  • 基金资助:
    江西省高校人文社会科学研究一般项目“近之抑或远之?新生代员工同事关系对工作体验的影响机制研究”(JC23232); 江西省研究生创新专项资金项目“后发专精特新中小企业实现有效追赶的路径与策略研究”(YC2023-B141)

How Can Local Private Enterprises Continue to Break Through? A Case Study of Kingdee

Li Min, Zhou Jie   

  1. Jiangxi University of Finance and Economics, Nanchang 330013, China
  • Received:2024-01-02 Revised:2024-04-20 Online:2025-01-15 Published:2025-02-12

摘要: 本土民营企业是中国经济社会取得重大历史成就的关键力量。面对新的征程,本土民营企业如何实现持续突围成为亟须解决的问题。以金蝶为案例对象,结合主导逻辑与互补性资产研究视角的分析结果显示,第一,主导逻辑是企业阶段性的战略范式,并在其本土市场突围、高端市场突围和国际市场突围阶段分别表现为用户价值获取型主导逻辑、生态链价值创造型主导逻辑和生态网络价值共享型主导逻辑。第二,企业主导逻辑与互补性资产之间存在相互影响,主导逻辑的演化受到互补性资产棱镜机制的推动,不同阶段的主导逻辑又通过影响企业的阶段性互补性资源配置战略,促使其在三个突围阶段分别呈现链接型、转化型和拓展型的内容构型。第三,在主导逻辑与互补性资产的协同作用下,企业能够依托互补性资产的缓冲和管道机制,动态发展其技术创新和商业化能力,从而助力本土民营企业在中国特定情境下的持续突围。因此,重视互补性资产内容的适应性调整及其功能发挥,并大力推进向生态型组织的转型,以在生态系统中实现繁荣发展。

关键词: 本土民营企业, 主导逻辑, 互补性资产

Abstract: Local private enterprises are a key force supporting China’s significant historical achievements in the economy and society. Taking Kingdee as a case study, this paper conducts an analysis from the perspectives of dominant logic and complementary asset research. The findings show that, firstly, dominant logic is the strategic paradigm of the enterprise in stages, and it is manifested as the user value acquisition dominant logic, the ecological chain value creation dominant logic, and the ecological network value sharing dominant logic in its local market breakthrough stage, the high-end market breakthrough stage, and the international market breakthrough stage, respectively. Secondly, there is mutual influence between the dominant logic of enterprises and the complementary assets. The evolution of dominant logic is driven by the prism mechanism of complementary assets, and the dominant logic at different stages influences the enterprise’s phased complementary resource allocation strategy, prompting it to present the content configurations of linkage, transformation, and expansion in the three breakthrough stages. Thirdly, under the synergistic effect of dominant logic and complementary assets, enterprises can rely on the buffering and pipeline mechanism of complementary assets to dynamically develop their technological innovation and commercialization capabilities, thereby helping local private enterprises to continue to break through in the specific situations in China. Therefore, we should attach great importance to the adaptive adjustment and functional utilization of complementary asset content, and vigorously promote the transformation towards ecological organizations, so as to achieve prosperous development in the ecosystem.

Key words: local private enterprises, dominant logic, complementary assets

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