Contemporary Finance & Economics ›› 2021, Vol. 0 ›› Issue (1): 3-13.

• Theoretical Economics •     Next Articles

Research on the Influence of Internet on the Value Creation of Manufacturing Enterprises: From the Perspective of the Link of Value Creation

XU Yuan-bin, LU Fu-cai   

  1. Jiangxi University of Finance and Economics, Nanchang 330013, China
  • Received:2020-08-08 Online:2021-01-15 Published:2021-01-19

Abstract: In the context of accelerating the construction of a modern industrial system and promoting the optimization and upgrading of the economic system, it is of great theoretical and realistic significance to explore the role of Internet in the value creation of manufacturing enterprises from the perspective of the link of value creation. The theoretical analysis shows that Internet can promote the value creation of manufacturing enterprises through the mass custom-tailored production modes, the new marketing models combining online and offline, and the servitization of the manufacturing enterprises. The empirical research that makes use of the 2012 World Bank survey data of Chinese manufacturing enterprises indicates that the use of the Internet in production, marketing and service links by manufacturing enterprises can all effectively promote the level of value creation of manufacturing enterprises. The findings of further research show that the effect of the use of Internet in the service link by manufacturing enterprises on the value creation is stronger than that in the production and marketing links. Therefore, during the critical period of transformation and upgrading of manufacturing enterprises, the government should speed up the construction of network infrastructure and industrial Internet platforms.

Key words: Internet, manufacturing enterprise, value creation, the link of value creation

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