当代财经 ›› 2014, Vol. 0 ›› Issue (12): 630-.

• • 上一篇    

面向服务型制造的制造企业服务创新模式研究

罗建强,彭永涛,张银萍   

  1. (江苏大学 管理学院,江苏 镇江 212013)
  • 收稿日期:2014-09-01 发布日期:2021-01-21
  • 作者简介:罗建强,江苏大学副教授,博士,主要从事生产/服务运作管理研究,联系方式ljq2809@163.com;彭永涛,江苏大学讲师,博士,主要从事服务运作管理研究;张银萍,江苏大学助理研究员,硕士,主要从事服务资源管理研究。

Research on the Service Innovation Model of Manufacturing Enterprises for Service-Oriented Manufacturing

LUO Jian-qiang, PENG Yong-tao, ZHANG Yin-ping   

  1. (Jiangsu University, Zhenjiang 212013, China)
  • Received:2014-09-01 Published:2021-01-21

摘要: 从单纯的有形产品制造向基于产品的增值服务的提供是当前我国制造企业工业化、服务化同步发展的一个明显趋势。服务型制造理念在中国的实施加速了制造企业服务创新,可使企业从单纯的制造加工,转变为向客户提供全方位和全生命周期的服务,制造业务向价值高端进行提升。通过生产性服务、服务性生产和客户实时参与,实现了制造企业产品与服务的互相融合,可有效加快我国制造业转型的步伐。研究结果表明:制造企业所面对的市场竞争程度、客户异质化和成套性问题解决方案的需求,以及以服务为主导的战略理念是我国制造企业服务创新的主要驱动因素,而企业向市场提供产品的特点、技术水平、管理能力与价值共创网络能力对服务创新的实施形成了有效支持。

关键词: 服务型制造,服务创新,产品服务系统,案例研究

Abstract: To shift from merely producing tangible products to providing value-added services based on products is a clear trend of China’s manufacturing enterprises to achieve a synchronous development of industrialization and servitization at present. The practice of the idea of service-oriented manufacturing in China has accelerated the service innovation of the manufacturing enterprises, which enables the enterprises to shift from the simple manufacturing and processing operations to providing the customers with comprehensive and whole-life-cycle service, thus the manufacturing businesses are elevated to the high value end. Through productive service, service production and real-time customers’ participation, a mutual fusion of products and services of manufacturing enterprises has been realized, which can effectively accelerate the pace of the transformation of China’s manufacturing industry. The research results show that the main driving factors for the service innovation of China’s manufacturing enterprises include the market competition degree, the customer heterogeneity and the demand for the solutions for a whole-set problems, with which the manufacturing enterprises are faced, as well as the service-oriented strategic concept. While the features of the products provided by the enterprises, technological levels, management capabilities and the ability to create network value have all provided effective support for the implementation of service innovation of manufacturing enterprises.

Key words: service-oriented manufacturing; service innovation; product service system; case study