当代财经 ›› 2020, Vol. 0 ›› Issue (9): 90-100.

• 企业管理 • 上一篇    下一篇

共生视角下平台型电商企业与物流服务企业协同稳定性研究

吴群   

  1. 江西财经大学 工商管理学院,江西 南昌 330013
  • 收稿日期:2020-05-21 修回日期:2020-07-20 出版日期:2020-09-15 发布日期:2020-12-10
  • 作者简介:吴 群,江西财经大学副教授,博士,主要从事电商物流及供应链协同研究,联系方式 56209304@qq.com。
  • 基金资助:
    国家社会科学基金项目“供应链协同视角下平台型电商企业物流生态圈构建研究”(15BGL075);江西省高校人文社会科学项目“基于供应链协同的制造业与物流业联动发展模式及策略”(GL18112);江西省博士后择优资助科研项目“面向集成供应链的项目驱动型企业精益采购物流体系构建研究”(2019KY12)

Research on Coordination Stability of Platform-Based E-Commerce Enterprises and Logistics Service Enterprises from the Perspective of Symbiosis

WU Qun   

  1. Jiangxi University of Finance and Economics, Nanchang 330013, China
  • Received:2020-05-21 Revised:2020-07-20 Online:2020-09-15 Published:2020-12-10

摘要: 为了获得更强的竞争优势,多数平台型电子商务企业将物流服务企业吸纳到自身的生态系统中,选择与专业物流服务企业合作。根据合作的深入程度,平台型电子商务企业与物流服务企业的合作模式可以分为兼性共生模式和专性共生模式。无论哪种模式,平台型电子商务企业与物流服务企业的协同稳定性都受到企业生存能力、领导力系数及协同贡献系数等因素的影响,通过仿真分析进一步了解到虽然两种模式都能使平台型电子商务企业与物流服务企业的市场收益水平有所增加,但兼性共生模式产生的协同效应要比专性共生模式产生的协同效应更高,说明“平台型电子商务企业与物流服务企业进行部分业务协同的稳定性”更好,这也启发目前物流业务完全依赖于与物流服务企业合作的平台型电子商务企业更应重视与物流服务企业之间协同关系稳定性的维护,通过充分发挥企业领导力和协同贡献的作用以实现双方的持续健康发展。

关键词: 平台型电商企业, 物流服务企业, 共生, 协同, 稳定性

Abstract: In order to gain a stronger competitive advantage, most platform-based E-commerce companies would absorb logistics service companies into their own ecosystem and choose to cooperate with professional logistics service companies. According to their in-depth cooperation, the types of cooperation between platform-based E-commerce enterprises and logistics service enterprises can be divided into two models: facultative symbiosis model and specific symbiosis model. Regardless of the model, the collaborative stability of platform-based E-commerce enterprises and logistics service enterprises is subject to such factors as the enterprise's survivability, leadership coefficient and collaborative contribution coefficient, etc.. Through the simulation analysis, it is further understood that although the two symbiosis models can increase the market revenue level of the platform-based E-commerce enterprises and the logistics service enterprises, the synergistic effect of the facultative symbiotic model is greater than that of the specific symbiotic model, which indicates that the stability of cooperation between the platform-type E-commerce enterprises and the logistics service enterprises is better over their partial business cooperation. This point can also give light to the platform E-commerce enterprises which currently depend entirely on the cooperation with logistics service enterprises for their logistics business that they should pay more attention to maintaining the stability of the collaborative relationship with logistics service enterprises, and achieve sustained and healthy development of both parties by giving full play to the corporate leadership and collaborative contribution.

Key words: platform-based E-commerce enterprise, logistics service enterprise, symbiosis, collaboration, stability

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