On the Hotspots, Frontiers and Analytical Framework of Celebrity Endorsement Research: A Quantitative Analysis Based on the Core Collection Literature of Web of Science
XU Ji-nan, NIE Xuan. On the Hotspots, Frontiers and Analytical Framework of Celebrity Endorsement Research: A Quantitative Analysis Based on the Core Collection Literature of Web of Science[J]. Contemporary Finance & Economics, 2019, 0(06): 1823-.